COUPON MOM (FOR CLOROX)

Sold this brand sponsored series for over $1.2 million to Clorox, and many of Clorox’s products were integrated into the show.

eCommerce site COUPONMOM.com generates revenue when visitors ‘click’ on coupons.  The goal was to generate more traffic on the site.

As creative digital marketing, we created a unique online video series centered around the Coupon Mom showing you how SAVE BIG on groceries.  We distributed this content via organic social media and paid distribution.

In 6 months, CouponMom.com went from 1.2 million unique visitors per month to north of 4 million unique visitors.

The series also had dual-pronged success as it was an effective sponsorship for other major brands:  Discover Card, and Kodak.

Sample Episode: