COUPON MOM (CLOROX)

 

Sample Episode:

http://www.youtube.com/watch?v=Z7Wo8Dii2jQ&hd=1

eCommerce site COUPONMOM.com generates revenue when visitors ‘click’ on coupons.  The goal was to generate more traffic on the site. 

As creative digital marketing, we created a unique online video series centered around the Coupon Mom showing you how SAVE BIG on groceries.  We distributed this content via organic social media and paid distribution. 

In 6 months, CouponMom.com went from 1.2 million unique visitors per month to north of 4 million unique visitors.   

The series also had dual-pronged success as it was an effective sponsorship for major brands:  Clorox, Discover Card, and Kodak.